{"id":100,"date":"2026-06-16T13:21:21","date_gmt":"2026-06-16T05:21:21","guid":{"rendered":"http:\/\/localhost:8888\/?page_id=100"},"modified":"2026-06-18T16:50:52","modified_gmt":"2026-06-18T08:50:52","slug":"kusb-home","status":"publish","type":"page","link":"https:\/\/kuselangorberhad.com\/","title":{"rendered":"KUSB Home"},"content":{"rendered":"<div class=\"oxy-text-100-100 oxy-text fx-atmos\">\n\n<\/div><div class=\"oxy-container-100-101 oxy-container hero\"><div class=\"oxy-container-100-102 oxy-container wrap\"><div class=\"oxy-text-100-103 oxy-text eyebrow\">\nThe Sovereign Gateway\n<\/div><div class=\"oxy-text-100-104 oxy-text cv1 cv6\">\nA New Era of<br><em class=\"gold-text cv7\">Entrepreneurial Power<\/em>\n<\/div><div class=\"oxy-text-100-105 oxy-text cv8\">\nFusing institutional trust with digital innovation \u2014 KUSB is\n                    a registered cooperative built for Selangor's entrepreneurs.\n<\/div><div class=\"oxy-container-100-106 oxy-container hero-cta\"><a class=\"oxy-text-link-100-107 oxy-text-link btn btn-gold\" href=\"#membership\" target=\"_self\">\nJoin the Movement\n<\/a><a class=\"oxy-text-link-100-108 oxy-text-link btn btn-ghost\" href=\"#aura\" target=\"_self\">\nDiscover AURA 5\n<\/a><\/div><div class=\"oxy-container-100-109 oxy-container trust-row\"><div class=\"oxy-text-100-110 oxy-text cv9\">\n<b>\u2696<\/b> Under Cooperative Societies Act 1993\n<\/div><div class=\"oxy-text-100-111 oxy-text cv9\">\n<b>\u25c7<\/b> Member-Owned\n<\/div><div class=\"oxy-text-100-112 oxy-text cv9\">\n<b>\u25ce<\/b> Audited Annually\n<\/div><\/div><\/div><\/div><div id=\"enterprise\" class=\"oxy-container-100-113 oxy-container cv10\"><div class=\"oxy-container-100-114 oxy-container wrap\"><div class=\"oxy-text-100-115 oxy-text kicker\">\nOur Enterprise\n<\/div><div class=\"oxy-text-100-116 oxy-text sec-title cv2\">\nThe <em class=\"gold-text\">Top 5<\/em> Business Focus\n<\/div><div class=\"oxy-text-100-117 oxy-text sec-sub\">\nFive strategic pillars powering KUSB's cooperative economy \u2014\n                    from wellness commerce to shariah-compliant finance and\n                    beyond.\n<\/div><div class=\"oxy-container-100-118 oxy-container pillars\"><div class=\"oxy-container-100-119 oxy-container pillar\"><div class=\"oxy-text-100-120 oxy-text pk\">\nE-Commerce\n<\/div><div class=\"oxy-text-100-121 oxy-text cv3 cv11\">\nAURA 5\n<\/div><div class=\"oxy-text-100-122 oxy-text cv12\">\nOur flagship Bio-Quantum wellness asset and global distribution engine.\n<\/div><\/div><div class=\"oxy-container-100-123 oxy-container pillar\"><div class=\"oxy-text-100-124 oxy-text pk\">\nAr-Rahnu\n<\/div><div class=\"oxy-text-100-125 oxy-text cv3 cv11\">\nGold\n<\/div><div class=\"oxy-text-100-126 oxy-text cv12\">\nProviding stable, shariah-compliant asset backing and liquidity for members.\n<\/div><\/div><div class=\"oxy-container-100-127 oxy-container pillar\"><div class=\"oxy-text-100-128 oxy-text pk\">\nSmart\n<\/div><div class=\"oxy-text-100-129 oxy-text cv3 cv11\">\nAgriculture\n<\/div><div class=\"oxy-text-100-130 oxy-text cv12\">\nDriving food security and high-yield plantation management through modern tech.\n<\/div><\/div><div class=\"oxy-container-100-131 oxy-container pillar\"><div class=\"oxy-text-100-132 oxy-text pk\">\nSME Financing\n<\/div><div class=\"oxy-text-100-133 oxy-text cv3 cv11\">\nGrants\n<\/div><div class=\"oxy-text-100-134 oxy-text cv12\">\nFacilitating revolving micro-credit and access to government entrepreneurial funds.\n<\/div><\/div><div class=\"oxy-container-100-135 oxy-container pillar\"><div class=\"oxy-text-100-136 oxy-text pk\">\nTourism\n<\/div><div class=\"oxy-text-100-137 oxy-text cv3 cv11\">\nUmrah\n<\/div><div class=\"oxy-text-100-138 oxy-text cv12\">\nStrategic travel services focused on high-standard Umrah, Hajj, and corporate retreats.\n<\/div><\/div><\/div><\/div><\/div><div id=\"about\" class=\"oxy-container-100-139 oxy-container cv10 cv39 cv40 cv41\"><div class=\"oxy-container-100-140 oxy-container wrap\"><div class=\"oxy-container-100-141 oxy-container about\"><div class=\"oxy-container-100-142 oxy-container\"><div class=\"oxy-text-100-143 oxy-text chip\">\nEstablished 29 January 2009 \u00b7 Reg B-4-0555\n<\/div><div class=\"oxy-text-100-144 oxy-text cv2 cv13\" style=\"margin-top: 16px\">\nGoverned by Law.<br><span class=\"gold-text\">Driven by Vision.<\/span>\n<\/div><div class=\"oxy-text-100-145 oxy-text cv14\">\n<strong>Our Story<\/strong><br>\n                            Established on January 29, 2009, KUSB serves as a\n                            central hub for Selangor entrepreneurs. After a\n                            strategic consolidation, we have returned with\n                            <em>\"The Great Comeback\"<\/em> \u2014 a mandate to drive\n                            member economics through innovation and strategic\n                            collaboration.\n<\/div><div class=\"oxy-text-100-146 oxy-text cv14\">\n<strong>The Legal Advantage<\/strong><br>\n                            Unlike private platforms, KUSB is a registered\n                            cooperative (Reg: B-4-0555) under the Malaysian\n                            Cooperative Societies Act. This ensures every\n                            transaction and membership reward is governed by\n                            institutional accountability.\n<\/div><div class=\"oxy-text-100-147 oxy-text chip\">\nInstitutionally Accountable\n<\/div><\/div><div class=\"oxy-container-100-148 oxy-container glass charter\"><div class=\"oxy-text-100-149 oxy-text kicker\" style=\"text-align: left\">\nVision, Mission &amp; Values\n<\/div><div class=\"oxy-text-100-150 oxy-text vision cv14\" style=\"margin: 10px 0 18px\">\n\"To become Malaysia's most progressive and\n                            high-impact entrepreneurial cooperative by\n                            <span class=\"gold-text\">2030<\/span>, leading the\n                            charge in sustainable and globally competitive\n                            digital economies.\"\n<\/div><div class=\"oxy-container-100-151 oxy-container art\"><div class=\"oxy-text-100-152 oxy-text a\">\n\u2014 Our Mission\n<\/div><div class=\"oxy-text-100-153 oxy-text cv14 cv15\">\nTo build an inclusive and high-tech business\n                                ecosystem.\n<\/div><div class=\"oxy-text-100-154 oxy-text cv14 cv15 cv16\">\nTo enhance member capability through AI-driven\n                                leadership and global market access.\n<\/div><div class=\"oxy-text-100-155 oxy-text cv14 cv15 cv16\">\nTo ensure fair welfare and consistent profit\n                                distribution to all members.\n<\/div><\/div><div class=\"oxy-container-100-156 oxy-container art\"><div class=\"oxy-text-100-157 oxy-text a\">\n\u2014 Core Values\n<\/div><div class=\"oxy-text-100-158 oxy-text cv14 cv15\">\nTrust (Amanah), Innovation (Inovasi), Synergy\n                                (Sinergi), and Excellence (Kecemerlangan).\n<\/div><\/div><\/div><\/div><\/div><\/div><div id=\"team\" class=\"oxy-container-100-159 oxy-container cv10 cv39 cv40 cv41\"><div class=\"oxy-container-100-160 oxy-container wrap\"><div class=\"oxy-text-100-161 oxy-text kicker\">\nExecutive Figura\n<\/div><div class=\"oxy-text-100-162 oxy-text sec-title cv2\">\nLed by Visionaries.\n                    <em class=\"gold-text\">Governed by Experts.<\/em>\n<\/div><div class=\"oxy-text-100-163 oxy-text sec-sub\">\nThe leadership team steering KUSB's governance, strategy,\n                    and member growth.\n<\/div><div class=\"oxy-container-100-164 oxy-container team\"><div class=\"oxy-container-100-165 oxy-container tcard\"><div class=\"oxy-container-100-166 oxy-container ph\"><img decoding=\"async\" class=\"oxy-image-100-167 oxy-image\" src=\"https:\/\/kuselangorberhad.com\/wp-content\/uploads\/2026\/06\/Dato_Nazri_Othman.webp\" alt=\"\" loading=\"lazy\"><\/div><div class=\"oxy-container-100-168 oxy-container info\"><div class=\"oxy-text-100-169 oxy-text role\">\nChairman\n<\/div><div class=\"oxy-text-100-170 oxy-text name\">\nDato' Nazri Othman\n<\/div><div class=\"oxy-text-100-171 oxy-text cv17\">\nDecades of experience in cooperative governance\n                                and regulatory alignment across Malaysia's\n                                public sector.\n<\/div><\/div><\/div><div class=\"oxy-container-100-172 oxy-container tcard\"><div class=\"oxy-container-100-173 oxy-container ph cv43\"><img decoding=\"async\" class=\"oxy-image-100-174 oxy-image cv42\" src=\"https:\/\/kuselangorberhad.com\/wp-content\/uploads\/2026\/06\/Ikhwanul_Shafiq.webp\" alt=\"\" loading=\"lazy\"><\/div><div class=\"oxy-container-100-175 oxy-container info\"><div class=\"oxy-text-100-176 oxy-text role\">\nChief Executive \u00b7 Secretary\n<\/div><div class=\"oxy-text-100-177 oxy-text name\">\nIkhwanul Shafiq\n<\/div><div class=\"oxy-text-100-178 oxy-text cv17\">\nFocused on administrative trust and corporate\n                                governance \u2014 architect of KUSB's institutional\n                                framework.\n<\/div><\/div><\/div><div class=\"oxy-container-100-179 oxy-container tcard\"><div class=\"oxy-container-100-180 oxy-container ph\"><img decoding=\"async\" class=\"oxy-image-100-181 oxy-image\" src=\"https:\/\/kuselangorberhad.com\/wp-content\/uploads\/2026\/06\/Dato_Seri_Dzulkifly_Saiini.webp\" alt=\"\" loading=\"lazy\"><\/div><div class=\"oxy-container-100-182 oxy-container info\"><div class=\"oxy-text-100-183 oxy-text role\">\nChief Marketing Officer\n<\/div><div class=\"oxy-text-100-184 oxy-text name\">\nDato' Seri Dzulkifly Saiini\n<\/div><div class=\"oxy-text-100-185 oxy-text cv17\">\nDriving KUSB's member growth, brand, and\n                                international market reach.\n<\/div><\/div><\/div><\/div><div class=\"oxy-container-100-186 oxy-container cmd\"><div class=\"oxy-container-100-187 oxy-container c\"><div class=\"oxy-text-100-188 oxy-text r\">\nCFO\n<\/div><div class=\"oxy-text-100-189 oxy-text t\">\nChief Financial Officer\n<\/div><\/div><div class=\"oxy-container-100-190 oxy-container c\"><div class=\"oxy-text-100-191 oxy-text r\">\nCSO\n<\/div><div class=\"oxy-text-100-192 oxy-text t\">\nChief Strategy Officer\n<\/div><\/div><div class=\"oxy-container-100-193 oxy-container c\"><div class=\"oxy-text-100-194 oxy-text r\">\nCTO\n<\/div><div class=\"oxy-text-100-195 oxy-text t\">\nChief Technology Officer\n<\/div><\/div><div class=\"oxy-container-100-196 oxy-container c\"><div class=\"oxy-text-100-197 oxy-text r\">\nBoard\n<\/div><div class=\"oxy-text-100-198 oxy-text t\">\nStrategic Board of Directors\n<\/div><\/div><\/div><\/div><\/div><div id=\"gem\" class=\"oxy-container-100-199 oxy-container cv10 cv39 cv40 cv41\"><div class=\"oxy-container-100-200 oxy-container wrap\"><div class=\"oxy-text-100-201 oxy-text kicker\">\nElite Incubator\n<\/div><div class=\"oxy-text-100-202 oxy-text sec-title cv2\">\n<em class=\"gold-text\">GEM<\/em> \u2014 Growth \u00b7 Empowerment \u00b7\n                    Mastery\n<\/div><div class=\"oxy-text-100-203 oxy-text sec-sub\">\nThe official KUSB engine designed to transform\n                    micro-entrepreneurs into\n                    <strong>Global Corporate Operators<\/strong>.\n<\/div><div class=\"oxy-container-100-204 oxy-container gem\"><div class=\"oxy-container-100-205 oxy-container phase\"><div class=\"oxy-text-100-206 oxy-text pn\">\nI\n<\/div><div class=\"oxy-text-100-207 oxy-text cv3 cv18\">\nGrowth\n<\/div><div class=\"oxy-text-100-208 oxy-text cv19\">\nCapital and asset strength through product\n                            participation.\n<\/div><\/div><div class=\"oxy-container-100-209 oxy-container phase\"><div class=\"oxy-text-100-210 oxy-text pn\">\nII\n<\/div><div class=\"oxy-text-100-211 oxy-text cv3 cv18\">\nEmpowerment\n<\/div><div class=\"oxy-text-100-212 oxy-text cv19\">\nLeadership training and access to the Gemini AI\n                            Strategy Copilot.\n<\/div><\/div><div class=\"oxy-container-100-213 oxy-container phase\"><div class=\"oxy-text-100-214 oxy-text pn\">\nIII\n<\/div><div class=\"oxy-text-100-215 oxy-text cv3 cv18\">\nMastery\n<\/div><div class=\"oxy-text-100-216 oxy-text cv19\">\nReaching \"Country Stockist\" status and global market\n                            dominance.\n<\/div><\/div><\/div><\/div><\/div><div id=\"aura\" class=\"oxy-container-100-217 oxy-container cv10 cv39 cv40 cv41\"><div class=\"oxy-container-100-218 oxy-container wrap\"><div class=\"oxy-container-100-219 oxy-container aura-band\"><div class=\"oxy-text-100-220 oxy-text kicker\">\n5-IN-1 Bio-Quantum\n<\/div><div class=\"oxy-text-100-221 oxy-text sec-title cv2\" style=\"margin-bottom: 8px\">\nAURA 5 \u2014 <em class=\"gold-text\">Energy For Life<\/em>\n<\/div><div class=\"oxy-text-100-222 oxy-text sec-sub\" style=\"margin-bottom: 0\">\nEngineered to replace invasive treatments with a\n                        \"Wearable Wellness\" solution that is non-toxic,\n                        eco-friendly, and skin-safe.\n<\/div><div class=\"oxy-text-100-223 oxy-text\" style=\"\n                            text-align: center;\n                            color: var(--gold-bright);\n                            font-family: &#039;Montserrat&#039;, sans-serif;\n                            font-weight: 700;\n                            font-size: 14px;\n                            margin-top: 4px;\n                        \">\nThe Future of Transdermal Wellness.\n                        <span style=\"color: var(--muted)\">Nano-Engineered Substrate for Molecular\n                            Resonance.<\/span>\n<\/div><div class=\"oxy-container-100-224 oxy-container mods\"><div class=\"oxy-container-100-225 oxy-container mod\"><div class=\"oxy-text-100-226 oxy-text n\">\n01\n<\/div><div class=\"oxy-text-100-227 oxy-text cv25\">\nTerahertz\n<\/div><div class=\"oxy-text-100-228 oxy-text cv22 cv26\">\nOperates at the same frequency as healthy human\n                                cells to stimulate mitochondrial activity \u2014 the\n                                cell's power plant. Strengthens the body's\n                                foundation and addresses sub-health conditions\n                                at a molecular level.\n<\/div><div class=\"oxy-text-100-229 oxy-text spec\">\n0.1\u201310 THz \u00b7 The Life Wave\n<\/div><\/div><div class=\"oxy-container-100-230 oxy-container mod\"><div class=\"oxy-text-100-231 oxy-text n\">\n02\n<\/div><div class=\"oxy-text-100-232 oxy-text cv25\">\nNegative Ions\n<\/div><div class=\"oxy-text-100-233 oxy-text cv22 cv26\">\nHigh-concentration emission designed to\n                                neutralize harmful free radicals and oxidative\n                                stress. Replicates the restorative energy of\n                                natural forests and waterfalls, promoting rapid\n                                blood circulation and anti-inflammatory\n                                responses.\n<\/div><div class=\"oxy-text-100-234 oxy-text spec\">\n10\u00b3\u201310\u2075 ions\/cm\u00b3 \u00b7 The Longevity Ion\n<\/div><\/div><div class=\"oxy-container-100-235 oxy-container mod\"><div class=\"oxy-text-100-236 oxy-text n\">\n03\n<\/div><div class=\"oxy-text-100-237 oxy-text cv25\">\nRadiation Cut\n<\/div><div class=\"oxy-text-100-238 oxy-text cv22 cv26\">\nAn active bio-shield against the cumulative\n                                \"Electro-Smog\" of 5G, Wi-Fi, and EMF. Provides\n                                essential protection in our increasingly\n                                connected digital environment.\n<\/div><div class=\"oxy-text-100-239 oxy-text spec\">\n30 MHz \u2013 30 GHz \u00b7 EMF Shield\n<\/div><\/div><div class=\"oxy-container-100-240 oxy-container mod cv20 cv23\"><div class=\"oxy-text-100-241 oxy-text n\">\n04\n<\/div><div class=\"oxy-text-100-242 oxy-text cv25\">\nMagnetic Grid\n<\/div><div class=\"oxy-text-100-243 oxy-text cv22 cv26\">\nUtilising a precision magnetic field to\n                                synchronise blood flow and neural communication\n                                pathways. Bioelectrical optimisation for\n                                whole-body coherence.\n<\/div><div class=\"oxy-text-100-244 oxy-text spec\">\n100\u20132,600 Gauss \u00b7 Bioelectrical Flow\n<\/div><\/div><div class=\"oxy-container-100-245 oxy-container mod cv21 cv24\"><div class=\"oxy-text-100-246 oxy-text n\">\n05\n<\/div><div class=\"oxy-text-100-247 oxy-text cv25\">\nFIR\n<\/div><div class=\"oxy-text-100-248 oxy-text cv22 cv26\">\nDeep tissue thermal therapy that penetrates the\n                                dermis to detoxify and release chronic muscular\n                                tension. Brings the comfort of an infrared\n                                sauna, wearable.\n<\/div><div class=\"oxy-text-100-249 oxy-text spec\">\n4\u201314 \u00b5m \u00b7 Far Infrared\n<\/div><\/div><\/div><div class=\"oxy-container-100-250 oxy-container\" style=\"text-align: center; margin-top: 34px\"><a class=\"oxy-text-link-100-251 oxy-text-link btn btn-gold\" href=\"https:\/\/aura5.asia\" target=\"_self\">\nExplore AURA 5 Technology\n<\/a><\/div><\/div><\/div><\/div><div id=\"membership\" class=\"oxy-container-100-252 oxy-container cv10 cv39 cv40 cv41\"><div class=\"oxy-container-100-253 oxy-container wrap\"><div class=\"oxy-text-100-254 oxy-text kicker\">\nMembership\n<\/div><div class=\"oxy-text-100-255 oxy-text sec-title cv2\">\nYour Seat at the Table of\n                    <em class=\"gold-text\">Cooperative Enterprise<\/em>\n<\/div><div class=\"oxy-text-100-256 oxy-text sec-sub\">\nA membership stake in a government-registered cooperative \u2014\n                    with the rights and responsibilities that come with it.\n<\/div><div class=\"oxy-container-100-257 oxy-container member\"><div class=\"oxy-container-100-258 oxy-container priv glass\" style=\"padding: 30px 34px\"><div class=\"oxy-container-100-259 oxy-container p\"><div class=\"oxy-text-100-260 oxy-text rn\">\nI\n<\/div><div class=\"oxy-container-100-261 oxy-container\"><div class=\"oxy-text-100-262 oxy-text cv27\">\nDirect Stake in a Regulated Cooperative\n<\/div><div class=\"oxy-text-100-263 oxy-text cv28\">\nMembership is a legally recognised share in\n                                    a registered entity under the Cooperative\n                                    Societies Act 1993 \u2014 an ownership interest\n                                    bound by statutory governance, with voting\n                                    and participation rights.\n<\/div><\/div><\/div><div class=\"oxy-container-100-264 oxy-container p\"><div class=\"oxy-text-100-265 oxy-text rn\">\nII\n<\/div><div class=\"oxy-container-100-266 oxy-container\"><div class=\"oxy-text-100-267 oxy-text cv27\">\nMember Pricing &amp; Programs\n<\/div><div class=\"oxy-text-100-268 oxy-text cv28\">\nMember rates on AURA 5 products, plus\n                                    access to the GEM training program and\n                                    cooperative business services.\n<\/div><\/div><\/div><div class=\"oxy-container-100-269 oxy-container p\"><div class=\"oxy-text-100-270 oxy-text rn\">\nIII\n<\/div><div class=\"oxy-container-100-271 oxy-container\"><div class=\"oxy-text-100-272 oxy-text cv27\">\nNetworks &amp; Liaison\n<\/div><div class=\"oxy-text-100-273 oxy-text cv28\">\nAccess to the cooperative's liaison desk\n                                    and curated networking circles across the\n                                    region.\n<\/div><\/div><\/div><\/div><div class=\"oxy-container-100-274 oxy-container glass mcard\"><div class=\"oxy-text-100-275 oxy-text kicker\">\nBecome a Member\n<\/div><div class=\"oxy-container-100-276 oxy-container mfee\"><div class=\"oxy-container-100-277 oxy-container f\"><div class=\"oxy-text-100-278 oxy-text amt\">\n<small>RM<\/small> 60\n<\/div><div class=\"oxy-text-100-279 oxy-text l\">\nOne-time registration\n<\/div><\/div><div class=\"oxy-container-100-280 oxy-container f\"><div class=\"oxy-text-100-281 oxy-text amt\">\n<small>RM<\/small> 100\n<\/div><div class=\"oxy-text-100-282 oxy-text l\">\nInitial cooperative share\n<\/div><\/div><\/div><a class=\"oxy-text-link-100-283 oxy-text-link btn btn-gold\" href=\"#contact\" target=\"_self\">\nApply for Membership\n<\/a><div class=\"oxy-text-100-284 oxy-text note\" style=\"margin-top: 18px\">\nOpen to Malaysian citizens and permanent residents\n                            aged 18+. Any dividend depends on actual audited\n                            cooperative surplus and is not guaranteed. Terms and\n                            conditions apply.\n<\/div><\/div><\/div><\/div><\/div><div id=\"identity\" class=\"oxy-container-100-285 oxy-container cv10 cv39 cv40 cv41\"><div class=\"oxy-container-100-286 oxy-container wrap\"><div class=\"oxy-text-100-287 oxy-text kicker\">\nArchive \u00b7 Visual Evolution\n<\/div><div class=\"oxy-text-100-288 oxy-text sec-title cv2\">\nThe Evolution of <em class=\"gold-text\">Identity<\/em>\n<\/div><div class=\"oxy-text-100-289 oxy-text sec-sub\">\nFrom a steadfast founding emblem to a sovereign mark of\n                    ascent \u2014 a Then &amp; Now comparison.\n<\/div><div class=\"oxy-container-100-290 oxy-container identity-grid\"><div class=\"oxy-container-100-291 oxy-container spec-card old\"><div class=\"oxy-text-100-292 oxy-text era\">\nOriginal Badge \u00b7 2009\u20132025\n<\/div><div class=\"oxy-container-100-293 oxy-container spec-emblem\"><img decoding=\"async\" class=\"oxy-image-100-294 oxy-image\" src=\"https:\/\/kuselangorberhad.com\/wp-content\/uploads\/2026\/06\/old-kusb-logo-scaled.png\" alt=\"\" loading=\"lazy\" style=\"width: 80%\"><\/div><div class=\"oxy-text-100-295 oxy-text cv3 cv44\">\nThe Original Badge\n<\/div><div class=\"oxy-text-100-296 oxy-text cv45\">\nThe original logo represented the solid, traditional\n                            foundation of the cooperative movement. The black,\n                            yellow, and red colours symbolised our commitment to\n                            the Selangor state identity and the unity of our\n                            founding members. It served us for over 15 years as\n                            we built the groundwork for entrepreneurial support.\n<\/div><\/div><div class=\"oxy-text-100-297 oxy-text then-now\">\nTHEN<span class=\"d\">\u27e1<\/span>NOW\n<\/div><div class=\"oxy-container-100-298 oxy-container spec-card\"><div class=\"oxy-text-100-299 oxy-text era\">\nSovereign Emblem \u00b7 2026 \u2013 Beyond\n<\/div><div class=\"oxy-container-100-300 oxy-container spec-emblem\"><img decoding=\"async\" class=\"oxy-image-100-301 oxy-image\" src=\"https:\/\/kuselangorberhad.com\/wp-content\/uploads\/2026\/06\/kusb-logo-new-scaled.png\" alt=\"\" loading=\"lazy\" style=\"width: 50%\"><\/div><div class=\"oxy-text-100-302 oxy-text cv3 cv44\">\nThe New Sovereign Emblem\n<\/div><div class=\"oxy-text-100-303 oxy-text cv45\">\nUnveiled for \"The Great Comeback,\" the new emblem\n                            features a modern, architectural structure reaching\n                            upward.\n<\/div><div class=\"oxy-container-100-304 oxy-container\" style=\"\n                                margin-top: 14px;\n                                padding-top: 14px;\n                                border-top: 1px solid\n                                    rgba(255, 255, 255, 0.08);\n                                text-align: left;\n                            \"><div class=\"oxy-text-100-305 oxy-text cv45\" style=\"font-size: 13px; color: var(--muted)\">\n<strong style=\"color: var(--gold)\">The Skyscraper Silhouette:<\/strong>\n                                Represents high-impact growth and the \"Pillar of\n                                Rise.\"\n<\/div><div class=\"oxy-text-100-306 oxy-text cv45\" style=\"\n                                    font-size: 13px;\n                                    color: var(--muted);\n                                    margin-top: 10px;\n                                \">\n<strong style=\"color: var(--gold)\">Liquid Gold &amp; Deep Red:<\/strong>\n                                Symbolises wealth generation and the energy of\n                                Bio-Quantum technology.\n<\/div><div class=\"oxy-text-100-307 oxy-text cv45\" style=\"\n                                    font-size: 13px;\n                                    color: var(--muted);\n                                    margin-top: 10px;\n                                \">\n<strong style=\"color: var(--gold)\">Modern Typography:<\/strong>\n                                Reflects our transition into global e-commerce\n                                and AI-driven leadership.\n<\/div><\/div><\/div><\/div><\/div><\/div><div id=\"journey\" class=\"oxy-container-100-308 oxy-container cv10 cv39 cv40 cv41\"><div class=\"oxy-container-100-309 oxy-container wrap\"><div class=\"oxy-text-100-310 oxy-text kicker\">\nChronicle\n<\/div><div class=\"oxy-text-100-311 oxy-text sec-title cv2\">\nTimeline of <em class=\"gold-text\">Progress<\/em>\n<\/div><div class=\"oxy-container-100-312 oxy-container timeline\" style=\"max-width: 820px; margin: 40px auto 0\"><div class=\"oxy-container-100-313 oxy-container tl\"><div class=\"oxy-text-100-314 oxy-text yr\">\nPhase 1 \u00b7 29 January 2009\n<\/div><div class=\"oxy-text-100-315 oxy-text cv29\">\nThe Genesis\n<\/div><div class=\"oxy-text-100-316 oxy-text cv30\">\nKoperasi Usahawan Selangor Berhad was officially\n                            registered (No: B-4-0555) with a singular mission:\n                            to unite the entrepreneurs of Selangor under a\n                            sovereign, regulated cooperative umbrella.\n<\/div><\/div><div class=\"oxy-container-100-317 oxy-container tl\"><div class=\"oxy-text-100-318 oxy-text yr\">\nPhase 2 \u00b7 2010 \u2013 2025\n<\/div><div class=\"oxy-text-100-319 oxy-text cv29\">\nConsolidation &amp; Resilience\n<\/div><div class=\"oxy-text-100-320 oxy-text cv30\">\nDuring this period, KUSB focused on building member\n                            trust and establishing strategic assets in\n                            agriculture and SME financing. This phase proved the\n                            cooperative's resilience during shifting economic\n                            landscapes.\n<\/div><\/div><div class=\"oxy-container-100-321 oxy-container tl\"><div class=\"oxy-text-100-322 oxy-text yr\">\nPhase 3 \u00b7 2026\n<\/div><div class=\"oxy-text-100-323 oxy-text cv29\">\nThe Great Comeback\n<\/div><div class=\"oxy-text-100-324 oxy-text cv30\">\nThe appointment of a new visionary leadership team\n                            led by Dato' Nazri Othman, Capt. Ikhwan Shafiq, and\n                            DS Dzulkifly Saini marks the start of the\n                            transformation era. KUSB pivots to high-tech\n                            wellness e-commerce with the launch of the AURA 5\n                            project and the GEM Program.\n<\/div><\/div><\/div><\/div><\/div><div id=\"why\" class=\"oxy-container-100-325 oxy-container cv10 cv39 cv40 cv41\"><div class=\"oxy-container-100-326 oxy-container wrap\"><div class=\"oxy-text-100-327 oxy-text kicker\">\nThe Chairman's Word\n<\/div><div class=\"oxy-text-100-328 oxy-text sec-title cv2\">\nWhy We <em class=\"gold-text\">Changed<\/em>\n<\/div><div class=\"oxy-container-100-329 oxy-container glass\" style=\"\n                        max-width: 820px;\n                        margin: 30px auto 0;\n                        padding: 50px 44px;\n                        text-align: center;\n                    \"><div class=\"oxy-text-100-330 oxy-text\" style=\"\n                            font-size: 64px;\n                            line-height: 0.6;\n                            color: var(--gold);\n                            opacity: 0.3;\n                            font-family: &#039;Georgia&#039;, serif;\n                            margin-bottom: 10px;\n                        \">\n\u201c\n<\/div><div class=\"oxy-text-100-331 oxy-text\" style=\"\n                            font-family: &#039;Montserrat&#039;, sans-serif;\n                            font-weight: 600;\n                            font-size: clamp(18px, 2.5vw, 24px);\n                            color: var(--white);\n                            line-height: 1.6;\n                            font-style: italic;\n                            max-width: 680px;\n                            margin: 0 auto;\n                        \">\nOur new identity is more than a design change; it is a\n                        promise of transparency, innovation, and global scale.\n                        We have moved from a local support group to an\n                        international economic driver.\n<\/div><div class=\"oxy-text-100-332 oxy-text\" style=\"\n                            width: 40px;\n                            height: 2px;\n                            background: var(--grad-gold);\n                            margin: 22px auto 18px;\n                            border-radius: 2px;\n                        \">\n\n<\/div><div class=\"oxy-text-100-333 oxy-text\" style=\"\n                            font-family: &#039;Montserrat&#039;, sans-serif;\n                            font-weight: 700;\n                            font-size: 14px;\n                            color: var(--gold);\n                            letter-spacing: 1px;\n                        \">\nDato' Nazri Othman,\n                        <span style=\"color: var(--muted); font-weight: 400\">Chairman<\/span>\n<\/div><\/div><\/div><\/div><div id=\"contact\" class=\"oxy-container-100-334 oxy-container cv10 cv39 cv40 cv41\"><div class=\"oxy-container-100-335 oxy-container wrap\"><div class=\"oxy-text-100-336 oxy-text kicker\">\nContact Us\n<\/div><div class=\"oxy-text-100-337 oxy-text sec-title cv2\">\nConnect with the <em class=\"gold-text\">Future<\/em>\n<\/div><div class=\"oxy-text-100-338 oxy-text sec-sub\">\nVisit our headquarters or reach out \u2014 we're here to serve\n                    our members.\n<\/div><div class=\"oxy-container-100-339 oxy-container contact\" style=\"margin-top: 30px\"><div class=\"oxy-container-100-340 oxy-container glass cbox\"><div class=\"oxy-text-100-341 oxy-text cv31\">\nHeadquarters\n<\/div><div class=\"oxy-text-100-342 oxy-text cv32\" style=\"font-weight: 700; color: var(--white)\">\nKoperasi Usahawan Selangor Berhad (KUSB)\n<\/div><div class=\"oxy-text-100-343 oxy-text cv32\">\nNo Unit: B-G-01, CoPlace 1,\n<\/div><div class=\"oxy-text-100-344 oxy-text cv32\">\nBlock 2770, Jalan Usahawan 2, Cyber 6,\n<\/div><div class=\"oxy-text-100-345 oxy-text cv32\">\n63000 Cyberjaya, Selangor.\n<\/div><div class=\"oxy-text-100-346 oxy-text m cv32\" style=\"margin-top: 14px\">\nOfficial Registration: B-4-0555\n<\/div><div class=\"oxy-container-100-347 oxy-container\" style=\"\n                                margin-top: 20px;\n                                padding-top: 20px;\n                                border-top: 1px solid\n                                    rgba(255, 255, 255, 0.08);\n                            \"><div class=\"oxy-text-100-348 oxy-text cv32\" style=\"font-weight: 600; color: var(--body)\">\nkusbofficial@gmail.com\n<\/div><div class=\"oxy-text-100-349 oxy-text m cv32\">\nResponse within 24 business hours\n<\/div><a class=\"oxy-text-link-100-350 oxy-text-link btn btn-ghost\" href=\"mailto:kusbofficial@gmail.com\" target=\"_self\" style=\"margin-top: 14px\">\nEmail Us\n<\/a><\/div><\/div><div class=\"oxy-container-100-351 oxy-container glass\" style=\"\n                            padding: 0;\n                            overflow: hidden;\n                            border-radius: var(--r-lg);\n                            display: flex;\n                        \"><div class=\"oxy-html-code-100-352 oxy-html-code\">\n<iframe src=\"https:\/\/www.google.com\/maps?q=B-G-01+CoPlace+1+Cyberjaya+63000+Selangor+Malaysia&amp;output=embed\" width=\"100%\" style=\"border: 0; display: block; min-height: 360px; flex: 1\" allowfullscreen=\"\" loading=\"lazy\" referrerpolicy=\"no-referrer-when-downgrade\" title=\"KUSB HQ Location\"><\/iframe>\n<\/div><\/div><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>The Sovereign Gateway A New Era ofEntrepreneurial Power Fusing institutional trust with digital innovation \u2014 KUSB is a registered cooperative built for Selangor&#8217;s entrepreneurs. Join the Movement Discover AURA 5 \u2696 Under Cooperative Societies Act 1993 \u25c7 Member-Owned \u25ce Audited Annually Our Enterprise The Top 5 Business Focus Five strategic pillars powering KUSB&#8217;s cooperative economy [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_oxygen_hide_in_design_set":false,"_oxygen_tags":"","footnotes":""},"class_list":["post-100","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/kuselangorberhad.com\/index.php?rest_route=\/wp\/v2\/pages\/100","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kuselangorberhad.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/kuselangorberhad.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"replies":[{"embeddable":true,"href":"https:\/\/kuselangorberhad.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=100"}],"version-history":[{"count":4,"href":"https:\/\/kuselangorberhad.com\/index.php?rest_route=\/wp\/v2\/pages\/100\/revisions"}],"predecessor-version":[{"id":127,"href":"https:\/\/kuselangorberhad.com\/index.php?rest_route=\/wp\/v2\/pages\/100\/revisions\/127"}],"wp:attachment":[{"href":"https:\/\/kuselangorberhad.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=100"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}